What if we put the audience first?

What if we stopped thinking of the audience as the number of seats filled?

What if we started thinking about the audience as individuals who are giving us 15 minutes, 30 minutes, one hour of their time? Time that they will never get back.

What if we stopped focusing on how we look, where we’re putting our hands, whether people will like us, whether this speaking engagement will lead to a new engagement, a new client, a new opportunity?

What if we started focusing on how we can help the audience, entertain them, inspire them, teach them something, make this time—time that they will never get back—worth their while?

What if we put the audience first?

What might happen then?

Photo courtesy of Felix Mooneeram 

About John Zimmer

International speaker, presentation skills expert, lawyer, improv performer
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1 Response to What if we put the audience first?

  1. Pingback: Sawubona: See your audience | Manner of Speaking

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