Create mental bookmarks for your audience
I love reading books. Especially physical books. (Remember them?) If you are going to read a physical book, you will undoubtedly want to use a bookmark so that you know exactly where you stopped when you put the book down. It might be a scrap of paper. It might be a treasured bookmark that you […]
Take a risk
It can be scary to take a risk. But as the saying goes: No risk, no reward. Last month, I spoke at the 2025 edition of the Summer School of Rhetoric in Hämeenlinna, Finland. My talk was about how speakers can connect with their audiences when speaking. One of the points I stressed was the […]
The Three Rhetorical Musketeers
The classic novel, The Three Musketeers by Alexandre Dumas, takes place in the 17th century. It follows the adventures of a young man named d’Artagnan who leaves his home to join the Musketeers of the Guard, a prestigious group of soldiers who serve the King of France. Although d’Artagnan cannot join this elite guard immediately, […]
The Four Truths of the Storyteller
“The Four Truths of the Storyteller” is an article by Peter Guber that appeared in the Harvard Business Review. Every businessperson should read it. Guber is a successful businessman who founded the movie company Mandalay Entertainment. That company has produced some big Hollywood movies starring actors such as Al Pacino, Brad Pitt and Johnny Depp. In […]
Like a bridge, your presentation needs structure
A bridge is a useful metaphor for any speech or presentation. I like to imagine that I am standing on one side and my audience is standing on the other. I want the audience to cross the bridge and see things from my perspective. Now, if people are going to cross safely, the bridge needs […]
Harry Potter can make your public speaking magical!
People often speak to me about the challenges that they face with their voice when when they present. In short, they say that they speak in a monotone voice and don’t know what to do about it. While there are many things that you can do to improve your voice, here is the best advice […]
PowerPoint is not soap!
I was recently in Canada and stayed with my brother and his family in Toronto. In the shower, there was a bottle of this Irish Spring soap. How convenient: shampoo, conditioner, body wash, face wash and 24-hour deodorizer all in one! I mean, the next step in the product’s evolution should be to have it […]
A Lesson from Gordon Ramsay
While I am not a huge fan of Gordon Ramsay, I have, on occasion, watched an episode or two of Kitchen Nightmares and Hell’s Kitchen. I always thought that the shows were intentionally over-the-top in order to boost TV ratings, but I do admit that I laughed out loud on more than one occasion. However, after recently reading […]
Think like a “PRO” when you speak
When you speak in public, it’s not about you. It’s not about your company or organization; it’s not about your product or service or big idea. Every speech, every presentation is about the audience. Therefore, if you are going to speak in public, you need to think like a professional, like a pro. In fact, […]
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