Tag Archives: Sales pitch

Don’t make the same mistake as Donald Trump

You’d be forgiven if, after reading the title of this post, you asked, “Which one?” Don’t worry, we’re going to leave politics and policies aside, so that narrows it down, at least somewhat. Instead, I want to discuss a mistake … Continue reading

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The Preparation Payoff

One of my clients is the EPFL Innovation Park (EIP). Located on the campus of the École polytechnique fédérale de Lausanne, EIP has provided start-up coaching and acceleration for more than 20 years. EIP has teamed up with several key players in the entrepreneurship … Continue reading

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Sales Pitches that Snap, Crackle n’ Pop

“When you make a sales pitch, you are not there to close a deal; you are there to open a relationship.” That one sentence captures the essence of a great book on sales: Sales Pitches that Snap, Crackle ‘n Pop … Continue reading

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