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Tag Archives: Chip Heath
Seth Godin recently wrote a post on good writing habits. He says that the reason business writing is so bad is that people are either afraid to say what they mean, because they might be criticized, or afraid to be misunderstood … Continue reading
“[S]tories are told and retold because they contain wisdom. Stories are effective teaching tools. … Stories illustrate causal relationships that people hadn’t recognized before and highlight unexpected, resourceful ways in which people have solved problems. … “The story’s power is … Continue reading
Sometimes, for whatever reason, the people in the audience (or at least some of them) just don’t get it. They do not understand the point that the speaker is trying to make. They ask questions that the speaker thought had … Continue reading
In my series entitled “Making it Stick”, one of the posts discusses how to be credible as a speaker. One of the pieces of advice is to put things, especially statistics, into context for our audiences. Failing to do so … Continue reading