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Tag Archives: Made to Stick
This morning, I was rereading the chapter on storytelling in one of my favourite books, Made to Stick by Chip and Dan Health. (To see the seven-part series that I wrote on the book, you can find all the posts here.) Our … Continue reading
In the past, I have written articles stressing the importance of making data meaningful for our audiences. Drawing inspiration from such sources as Carl Sagan and the Long Island Initiative, I have tried to show examples of how statistics need … Continue reading
The word “prop” comes from the term “theatrical property”, which refers to objects used by actors in a play to add realism to the story and to help advance the narrative. Anything can be used as a prop: a chair, … Continue reading
Seth Godin recently wrote a post on good writing habits. He says that the reason business writing is so bad is that people are either afraid to say what they mean, because they might be criticized, or afraid to be misunderstood … Continue reading
“[S]tories are told and retold because they contain wisdom. Stories are effective teaching tools. … Stories illustrate causal relationships that people hadn’t recognized before and highlight unexpected, resourceful ways in which people have solved problems. … “The story’s power is … Continue reading