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Tag Archives: audience
Why make an effort for your audience when you can just piss them off? Too difficult, you say? Not at all! There are so many things you can do to anger, frustrate and confuse an audience. If you’re struggling for … Continue reading
“If you don’t understand what the audience wants, you can’t be relevant. If you can’t be relevant, you won’t be interesting. If you aren’t interesting, you won’t be heard. If you’re not heard, you’ll be forgotten. If you’re forgotten, you’re … Continue reading
Last week I attended the graduation ceremony for the class of a business school where I teach. The graduates had taken their seats, the audience was settled in, the three-piece orchestra had just finished the last of its pieces. Everything … Continue reading
What if we stopped thinking of the audience as the number of seats filled? What if we started thinking about the audience as individuals who are giving us 15 minutes, 30 minutes, one hour of their time? Time that they … Continue reading
David Blaine is my favourite magician. I first saw him on television years ago doing tricks for people on the street. Since then, Blaine’s career has morphed into performing such death-defying feats as shooting himself in the mouth or holding … Continue reading