Tag Archives: marketing

Quotes for Public Speakers (No. 316) – Seth Godin

“The idea of marketing is this: Do you have a story that’s worth telling? Are there people who need to hear it and who want to hear it? And is it true? That’s marketing.“ — Seth Godin

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“The Power of Public Speaking”: An Interview

Dukascopy Bank is a Swiss online bank that provides trading services, particularly in the foreign exchange marketplace. One of its subsidiaries, Dukascopy TV, broadcasts taped and live shows about business matters on the Internet. Recently, Dukascopy invited me to stop … Continue reading

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Preparation vs Procrastination

Seth Godin is the author of several books about “marketing, the spread of ideas and managing both customers and employees with respect”. They are bestsellers. His blog is one of my favourites and I highly recommend it. In this blog post … Continue reading

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Why Too Much Data Can Be Bad

Seth Godin is the author of ten books about marketing, change and work that have been bestsellers around the world. His blog is one of my favourites. Below is a post that he wrote cautioning against the overuse of data. It is excellent … Continue reading

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